Renters say there are alternative incentives that would cause them to renew their lease beyond just rent price. Let's break their insights down.

Multifamily marketers should explore ways to highlight their apartment community's neighborhood as a positive differentiator. Here's how to get started.

Scammers are targeting Google Business Profiles of apartments through phishing attacks, posing a significant security threat to a key marketing source.

An apartment website is the most crucial marketing source for multifamily. Here's how to ensure it engages with renters and converts them into leads.

Insights on how leasing agents should handle phone calls, showings, and follow-up—to help them nurture more renters from 'love it' to 'lease it.'

Facebook advertising is critical for many multifamily marketers. But is it getting too expensive? How political spending will impact your budget in 2024.

Concerned about occupancy heading into fall? Here's how to navigate industry challenges and shifting demand to fill vacancies before they become a problem.

RentVision Founder and CEO David Watson joined the Apartment Academy podcast to discuss maximizing the ROI of your multifamily marketing strategy.

Adopting some of the available multifamily marketing automation technologies could make everyone's jobs easier and more fulfilling.