You can meet these levels of renter demands using an apartment marketing strategy—specifically, a community website—that aligns with what they want to see.

We break down the results of NMHC's survey in which it asked renters to rank the factors that led them to signing a lease at their current apartments, to learn better apartment marketing strategies.

Property management websites are great for building trust with prospective residents researching your apartments. Here's why your company needs one.

Try these 10 apartment marketing ideas to improve leasing. They'll help prospects easily discover, explore, and engage with your apartments online to improve apartment leasing marketing.

While there are some benefits to having a chatbot, there are also some glaring issues that apartment marketers should know before adding one.