When it comes to apartment SEO, the basics are still a big deal.

If apartment marketers can't use keyword research tools like Google's Keyword Planner is it even possible to do data-backed apartment marketing?

Using structured data for apartment websites is a good idea already, but it may become even more important depending on what Google does.

Craigslist green ghosting is the bane of many an apartment marketer's existence. What can be done to avoid it?Can ghosted communities be unghosted?

Targeted apartment marketing is a new approach to marketing based on efficiently reaching the right people with the right information.